MINNEAPOLIS - February 24, 2016
Rezidor, one of the most dynamic hotel groups worldwide and a member of the Carlson Rezidor Hotel Group, introduces the lifestyle select brand Radisson RED to Dubai. Located in Dubai’s Silicon Oasis, a community designed to facilitate and promote modern technology based industries, the 171-room Radisson RED Dubai Silicon Oasis is expected to open in Q3 2018.
“Dubai has always been an important destination for our growth, and its continued development opens up new opportunities for our expansion. Our total portfolio in Dubai currently stands at 13 hotels with more than 2,600 rooms, and we are excited to introduce our first Radisson RED to the city”, said Elie Younes, Executive Vice President & Chief Development Officer of Rezidor at the signing ceremony in Dubai. “Furthermore, it is even a greater privilege to see the brand being launched in partnership with the Dubai Silicon Oasis Authority, a Government entity of Dubai, further committed to grow the city as a regional business hub with a focus on innovation, technology and entrepreneurship”, added Younes.
“We are pleased to welcome Rezidor to Dubai Silicon Oasis and to be the inaugural footstep for the Radisson RED brand in Dubai. Silicon Park is set to become the first smart city project to take shape within Dubai Silicon Oasis, and we are confident that its technological advancements will create great synergies with the Radisson RED concept and its focus on technology”, commented Dr. Mohammed Alzarooni, Vice Chairman & CEO of Dubai Silicon Oasis Authority. "We are also confident that the smart solutions that Silicon Park will offer combined with the strategic location of Dubai Silicon Oasis, will allow the hotel to offer its customers a unique experience within a community that allows people to work, live and play. We look forward to working closely with Rezidor to ensure the hotel brand and experience are fully expressed, for a mutually beneficial completion”, Dr. Alzarooni added.
The Radisson RED Dubai Silicon Oasis will be located just 14km from Dubai International Airport (DXB) and 33km from Al Maktoum Airport with easy accessibility due to its close proximity to major highways. In addition to a selection of creative signature dining outlets, the hotel will also include an outdoor terrace and a number of reading rooms. The hotel will be at the centre of the Silicon Park with a promenade of various food and restaurant outlets along with a business centre and dedicated meeting facilities connected to the property.
Radisson RED is Carlson Rezidor’s new lifestyle select brand – inspired by the ageless millennial mindset, fashion, music and art. RED boasts a forward-thinking focus on design and detail, the guest experience, personal interaction, personal choice and recognition of the increasingly important role that technology plays in facilitating the best of everyday life. The global portfolio features 12 hotels under development, and the very first hotel will make its debut in April 2016 in Brussels, Belgium.
For further media information please contact:
Christiane Reiter, Senior Director Corporate Communication, Christiane.Reiter@rezidor.com
Renu Snehi, Senior Director PR, Brand & Marketing Communication, Renu.Snehi@rezidor.com
About Carlson Rezidor Hotel Group
Carlson Rezidor Hotel Group is one of the world’s largest and most dynamic hotel groups and includes more than 1,370 hotels in operation and under development with 220,000 rooms and a footprint spanning 110 countries and territories. The Carlson Rezidor portfolio includes a powerful set of global brands: Quorvus Collection, Radisson Blu®, Radisson®, Radisson RED, Park Plaza®, Park Inn® by Radisson and Country Inns & Suites By CarlsonSM. In most hotels, guests can benefit from Club CarlsonSM, one of the 2015 – 2016 “Top Three Hotel Rewards Programs” as recently ranked by U.S. News and World Report. Carlson Rezidor Hotel Group and its brands employ 85,000 people worldwide and is headquartered in Minneapolis, Minn., and Brussels, Belgium. For more information, visit www.carlsonrezidor.com. Connect with Carlson Rezidor on social media: @CarlsonRezidor on Twitter and linkedin.com/company/2364.
For further information on Silicon Park, please visit: