In Radisson Blu hotels in Europe, Middle East and Africa, you can do good just by hanging up your towel for reuse. Every 250 times a guest chooses to reuse their towel, Radisson Blu makes a donation to Just A Drop, an international water aid charity, to provide a child with safe drinking water for life.
This small act by many guests is making a big impact. In just one year, Radisson Blu donations to Just A Drop have already provided safe drinking water for life to 7,000 children.
Today 780 million people do not have access to safe drinking water. Just A Drop provides sustainable access to water used for drinking, sanitation and hygiene projects in Kenya, India and Peru. The organization’s Sand Dam project, for example, was built in a remote rural village of Mutala in Kenya that did not have access to safe drinking water or sufficient water to sustain crops. The completion of the sand dam and a hand pump has allowed the community to grow drought-resistant crops and avoid diseases from unclean drinking water. The community no longer relies on aid.
Learn more about Just A Drop here.